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Rollme AuraView and ProView launch at $99.99 with Sony 12MP camera

Owen Carter 2 min read

Rollme launches the AuraView and ProView smart glasses at $99.99. Both models feature a Sony 12MP camera, AI live translation, and all- day battery life.

Rollme AuraView and ProView launch at $99.99 with Sony 12MP camera
ACCESSORIES

Rollme has launched the View Series AI smart glasses, a two-model line built around a first-person camera, an on-board AI assistant, and open ear audio. These devices let buyers capture photos and video while receiving real-time visual and translation assistance. The launch matters because it brings AI-driven wearable computing to a sub-$100 price point, making the technology accessible to a broader audience. We can now track how affordable AI glasses are becoming for everyday use.

Two new wearable models bring AI assistance to a sub-$100 price point

The lineup includes the AuraView and the ProView, both priced at $99.99 through Rollme's official store. This price represents a $20 increase over the previous AirView generation. The AuraView features a metal half-rim frame with brown-tinted lenses, while the ProView uses a full rim design with interchangeable dark and clear lenses. Both frames are built from TR90 material, which provides a lightweight structure for daily wear.

Specifications

  • Camera: Sony 12MP
  • Capture Speed: 0.6 seconds
  • Battery Capacity: 280mAh
  • Frame Material: TR90
  • Price: $99.99

Both glasses use a Sony 12MP camera that fires in 0.6 seconds from a press of the capture button. Electronic image stabilization is built in to reduce shake and motion blur during recording. A 280mAh battery powers the glasses, and Rollme rates them for all-day use without giving an hourly figure. The company has not published video resolution or frame rate figures, nor has it disclosed the weight of either model.

On audio, dual independent speakers handle playback, paired with high-sensitivity microphones and noise reduction. Visual recognition identifies objects and landmarks, while a separate live translation mode handles spoken conversation. The company has not disclosed whether processing happens on device or in the cloud, nor has it said how much onboard storage the glasses carry. We looked at AI smart glasses earlier while tracking wearable tech launches to understand the market context.

Rollme has made the View Series available globally through its official store. The pricing is set at $99.99 for both models, confirming the cost for consumers who want entry-level AI glasses. Buyers can choose between the half-rim AuraView or the full-rim ProView based on their style preference. The introduction of the AuraView and ProView models positions Rollme in the market for budget-friendly smart glasses with integrated artificial intelligence capabilities.

Source: Rollme, NotebookCheck