Ubisoft has restructured its internal development groups to consolidate major franchises under a single creative leadership. This move places the future of three iconic series under the guidance of Massive Entertainment. Players can expect a unified direction for these long-running IPs as the studio aligns its global teams. The change signals a shift in how Ubisoft manages its most valuable intellectual property.

Ubisoft unifies development teams for three major franchises
The company officially designated Massive Entertainment as the home of its Creative House 2 unit. This designation brings together development teams from Sweden, Montreal, Paris, and Toronto. Christoph Hartmann, General Manager of Massive Entertainment, stated that this structure allows the studio to combine creative energy across these locations. The goal is to shape the next generation of these franchises and push technology forward.
Massive Entertainment will oversee development for the Tom Clancy franchises: The Division, Ghost Recon, and Splinter Cell. The unit also handles new original intellectual property, including the recently acquired March of Giants series. This consolidation means these distinct game lines will share a common development umbrella. Ubisoft retains all publishing and distribution rights for games created under this new brand.
This restructuring aims to streamline the creative process for Ubisoft's biggest titles. By unifying teams from four different regions, the company hopes to improve collaboration and innovation. The move affects the production pipelines for The Division, Ghost Recon, and Splinter Cell. Fans of these series will see their games developed under the Massive Entertainment banner.
Source: TweakTown

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