The NVIDIA GeForce RTX 5070 has claimed the top spot on Steam's September Hardware Survey, marking a sharp rise in adoption among PC gamers. This shift matters because it signals strong consumer demand for the card despite its current market price sitting well above the manufacturer's suggested retail price. Buyers tracking GPU trends should note that this surge reflects actual purchasing behavior rather than just early adopter enthusiasm.

RTX 5070 adoption surges to 5.86% despite $850 average price
The RTX 5070 reached a 5.86% market share in September, up significantly from its 3.56% share in August. This performance places it ahead of other recent NVIDIA releases and older generation cards. The GeForce RTX 5060 follows in second place with a 4.20% share, while the RTX 5060 Ti holds the third position at 3.87%.
- Steam Market Share: 5.86%
- Previous Month Market Share: 3.56%
- Average Price: $850
- MSRP: $550
- 32GB RAM Market Share: 42.22%
Pricing dynamics appear to be a key factor in this adoption trend. The average market price for an RTX 5070 stands at around 850 USD (around $850), which is substantially higher than its official MSRP of 550 USD (around $550). This price premium has not deterred buyers from choosing the card over competing options.
System memory configurations are also shifting alongside GPU popularity. Thirty-two gigabytes of RAM is now the most common setup, capturing a 42.22% market share. The 16GB configuration remains popular but has fallen to second place with 37.82% share. Meanwhile, AMD's Radeon RX 9070 XT holds a modest 1.35% share, and the RX 9060 XT sits at 0.73%.
We should note that Steam's random opt-in survey method can sometimes introduce sampling bias if a specific region experiences a sudden wave of participation. However, the consistent month-over-month growth for the RTX 5070 suggests a genuine trend in the PC gaming market. The card remains available through various retailers, though some pre-built systems featuring higher-end RTX 5080 GPUs have already sold out.
Source: TweakTown




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