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Former Sony Head Recalls Nintendo’s ‘You Bastards’ Reaction to PSP Launch

Simon Ellis 0 comments 2 min read

Former PlayStation head Shawn Layden recalls Nintendo's shocked reaction to the PSP launch, as the handheld sold 76 million units despite piracy issues.

Former Sony Head Recalls Nintendo’s ‘You Bastards’ Reaction to PSP Launch
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The history of the handheld gaming wars reveals a fierce rivalry that began in the mid-2000s. Sony's entry into the portable market challenged 's long-standing dominance. This shift forced Nintendo to respond aggressively to protect its market share.

Shawn Layden recalls Nintendo's shock at Sony's handheld entry

The PlayStation Portable, or PSP, launched as a high-performance device from Sony. It competed directly against Nintendo's Game Boy Advance and the subsequent Nintendo DS. The device was designed to deliver high-end graphical performance within a handheld design.

Nintendo held a massive lead in the portable sector with the Game Boy and Game Boy Advance. The Nintendo DS later sold over 154 million units globally. The PSP sold approximately 76 million units, establishing a strong but smaller footprint.

The PSP found significant success in Japan, driven largely by the Monster Hunter series. Cooperative multiplayer features in Monster Hunter attracted a dedicated player base. This title was a key factor in the PSP's popularity in the region.

Piracy became a major issue for the PSP after its operating system was cracked. Shawn Layden, former head of PlayStation, noted that hacking the device was quite easy. This security flaw significantly affected the longevity and integrity of the platform's software environment.

The competitive tension between the two companies was intense during this period. Shawn Layden recalled Nintendo's reaction to the PSP launch with the phrase 'You bastards.' This comment highlights the surprise and concern Nintendo felt upon Sony's entry.

Source: IXBT

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